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| Chapter title |
Begrifflich-konzeptionelle Grundlagen der Effizienzanalyse
|
|---|---|
| Chapter number | 2 |
| Book title |
Effizienzanalyse im Marketing
|
| Published by |
DUV, January 2006
|
| DOI | 10.1007/3-8350-5707-3_2 |
| Book ISBNs |
978-3-83-500296-8, 978-3-83-505707-4
|