Marktpsychologie
Gabler
Chapter title |
Austauschtheorien - Gerechtigkeit als Voraussetzung dauerhafter Kundenbeziehungen
|
---|---|
Chapter number | 20 |
Book title |
Marktpsychologie
|
Published by |
Gabler, January 2010
|
DOI | 10.1007/978-3-8349-6314-7_20 |
Authors |
Gerhard Raab, Alexander Unger, Fritz Unger |
Country | Count | As % |
---|---|---|
Unknown | 6 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 4 | 67% |
Student > Bachelor | 1 | 17% |
Unknown | 1 | 17% |
Readers by discipline | Count | As % |
---|---|---|
Psychology | 2 | 33% |
Business, Management and Accounting | 1 | 17% |
Economics, Econometrics and Finance | 1 | 17% |
Social Sciences | 1 | 17% |
Unknown | 1 | 17% |