Marktpsychologie
Gabler
Chapter title |
Die Theorie psychologischer Reaktanz
|
---|---|
Chapter number | 5 |
Book title |
Marktpsychologie
|
Published by |
Gabler, January 2010
|
DOI | 10.1007/978-3-8349-6314-7_5 |
Authors |
Gerhard Raab, Alexander Unger, Fritz Unger, Raab, Gerhard, Unger, Alexander, Unger, Fritz |
Country | Count | As % |
---|---|---|
Austria | 1 | 17% |
Germany | 1 | 17% |
Unknown | 4 | 67% |
Type | Count | As % |
---|---|---|
Members of the public | 6 | 100% |
Country | Count | As % |
---|---|---|
Unknown | 28 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Bachelor | 11 | 39% |
Student > Master | 8 | 29% |
Researcher | 2 | 7% |
Student > Ph. D. Student | 1 | 4% |
Unknown | 6 | 21% |
Readers by discipline | Count | As % |
---|---|---|
Psychology | 8 | 29% |
Business, Management and Accounting | 4 | 14% |
Social Sciences | 4 | 14% |
Economics, Econometrics and Finance | 3 | 11% |
Design | 2 | 7% |
Other | 1 | 4% |
Unknown | 6 | 21% |