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Mendeley readers
| Title |
Handbuch Business-to-Business-Marketing
|
|---|---|
| Published by |
Springer Fachmedien Wiesbaden, June 2015
|
| DOI | 10.1007/978-3-8349-4681-2 |
| ISBNs |
978-3-83-494680-5, 978-3-83-494681-2
|
| Editors |
Backhaus, Klaus, Voeth, Markus |
Mendeley readers
The data shown below were compiled from readership statistics for 132 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 132 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 49 | 37% |
| Student > Bachelor | 43 | 33% |
| Student > Ph. D. Student | 3 | 2% |
| Student > Doctoral Student | 2 | 2% |
| Researcher | 2 | 2% |
| Other | 2 | 2% |
| Unknown | 31 | 23% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 61 | 46% |
| Economics, Econometrics and Finance | 18 | 14% |
| Engineering | 12 | 9% |
| Arts and Humanities | 2 | 2% |
| Computer Science | 1 | <1% |
| Other | 5 | 4% |
| Unknown | 33 | 25% |