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Luxury the Chinese Way

Overview of attention for book
Cover of 'Luxury the Chinese Way'

Table of Contents

  1. Altmetric Badge
    Book Overview
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    Chapter 1 Introduction
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    Chapter 2 The Birth of Luxury in China and Trends since Imperial Times
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    Chapter 3 The Impact of Cultural Values and Habits on the Luxury Market
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    Chapter 4 Chinese Institutional and Legal Barriers to the Development of a Luxury Industry
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    Chapter 5 The Chinese Aesthetic and the New Creative Movement from East to West
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    Chapter 6 The Impact of Geographical Expansion and New Urban Dynamics on Client Segmentation
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    Chapter 7 One-, Two-, and Multiple-Segment Chinese Luxury Clients and the Rise of the Middle Class
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    Chapter 8 Digital Innovation and Its Key Role in Chinese Luxury Consumption
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    Chapter 9 The Chinese Luxury Client: Current Profile and New Attitudes
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    Chapter 10 Luxury Tourism: The New Shopping Perspective
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    Chapter 11 The Identity of International Luxury Brands
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    Chapter 12 Chinese Luxury Brands: The New Creative Phase and Identity in the Local Market
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    Chapter 13 “Chineseness” in Luxury: Future Challenges and Perspectives
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    Chapter 14 Conclusion
Attention for Chapter 13: “Chineseness” in Luxury: Future Challenges and Perspectives
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Citations

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13 Dimensions

Readers on

mendeley
3 Mendeley
Summary Dimensions citations
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Chapter title
“Chineseness” in Luxury: Future Challenges and Perspectives
Chapter number 13
Book title
Luxury the Chinese Way
Published by
Palgrave Macmillan, London, January 2016
DOI 10.1057/9781137537751_13
Book ISBNs
978-1-349-71123-9, 978-1-137-53775-1
Authors

Serena Rovai

View on publisher site
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 3 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
United Kingdom 2 67%
Unknown 1 33%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 2 67%
Student > Postgraduate 1 33%
Readers by discipline Count As %
Psychology 1 33%
Design 1 33%
Unknown 1 33%

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