You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output. Click here to find out more.
Social Commerce: Foundations, Social Marketing, and Advertising
Electronic Commerce 2018
Springer, Cham, January 2018
Efraim Turban, Jon Outland, David King, Jae Kyu Lee, Ting-Peng Liang, Deborrah C. Turban
The data shown below were compiled from readership statistics for 141 Mendeley readers of this research output. Click here to see the associated Mendeley record.
|Readers by professional status||Count||As %|
|Student > Master||26||18%|
|Student > Ph. D. Student||22||16%|
|Student > Bachelor||17||12%|
|Student > Doctoral Student||13||9%|
|Readers by discipline||Count||As %|
|Business, Management and Accounting||26||18%|
|Economics, Econometrics and Finance||10||7%|