↓ Skip to main content
What is this page? Embed badge

Marketing

Overview of attention for book
Cover of 'Marketing'

Table of Contents

  1. Altmetric Badge
    Book Overview
  2. Altmetric Badge
    Chapter 1 Überblick über die behandelten Problembereiche
  3. Altmetric Badge
    Chapter 2 Die historische Entwicklung der ‚Marketing-Lehre‘
  4. Altmetric Badge
    Chapter 3 Der ‚moderne‘, prozessorientierte Ansatz des Marketing
  5. Altmetric Badge
    Chapter 4 Konzeptionelle Grundlagen der Marketingplanung
  6. Altmetric Badge
    Chapter 5 Klassische Prognosemodelle in der Marketingplanung
  7. Altmetric Badge
    Chapter 6 Die Planung der Marketinginstrumente
  8. Altmetric Badge
    Chapter 7 Sektorales Marketing
Attention for Chapter 1: Überblick über die behandelten Problembereiche
Altmetric Badge

Citations

dimensions_citation
8 Dimensions
Summary Dimensions citations
So far, Dimensions has found 8 publications that cite this research output.

8

The most recent citing publications are shown below. View all 8 publications that cite this research output on Dimensions.

This page shows the most recent citations of this research output.

Click here to find out how to access more activity.

This page is provided by Altmetric.