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Praxisorientiertes Dialog-Marketing

Overview of attention for book
Attention for Chapter 5: Konzepte der Neukundenakquisition
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Citations

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Readers on

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3 Mendeley
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Chapter title
Konzepte der Neukundenakquisition
Chapter number 5
Book title
Praxisorientiertes Dialog-Marketing
Published by
Gabler, January 2009
DOI 10.1007/978-3-8349-9438-7_5
Book ISBNs
978-3-83-490574-1, 978-3-83-499438-7
Authors

Ralf T. Kreutzer, Kreutzer, Ralf T.

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 3 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 3 100%

Demographic breakdown

Readers by professional status Count As %
Student > Master 2 67%
Student > Ph. D. Student 1 33%
Readers by discipline Count As %
Business, Management and Accounting 2 67%
Psychology 1 33%