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| Chapter title |
Konzeptionierung eines Schweizer Kundenbarometers
|
|---|---|
| Chapter number | 4 |
| Book title |
Nationale Kundenbarometer
|
| Published by |
Gabler Verlag, Wiesbaden, January 1998
|
| DOI | 10.1007/978-3-663-10877-1_4 |
| Book ISBNs |
978-3-40-912334-1, 978-3-66-310877-1
|
| Authors |
Manfred Bruhn, Britta Murmann |