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Die Relevanz der Gastronomie als Instrument der Markenkommunikation

Overview of attention for book
Overall attention for this book and its chapters
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Mentioned by

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1 Wikipedia page

Citations

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6 Dimensions

Readers on

mendeley
10 Mendeley
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Title
Die Relevanz der Gastronomie als Instrument der Markenkommunikation
Published by
Gabler, July 2009
DOI 10.1007/978-3-8349-9468-4
ISBNs
978-3-83-491663-1, 978-3-83-499468-4
Authors

Zeller, Markus

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 10 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Germany 1 10%
Unknown 9 90%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 5 50%
Student > Master 3 30%
Student > Ph. D. Student 1 10%
Unknown 1 10%
Readers by discipline Count As %
Business, Management and Accounting 7 70%
Computer Science 1 10%
Design 1 10%
Unknown 1 10%