↓ Skip to main content

Fraud Prevention in Online Digital Advertising

Overview of attention for book
Attention for Chapter 5: Ad Fraud Measure and Benchmark
Altmetric Badge

Citations

dimensions_citation
26 Dimensions

Readers on

mendeley
3 Mendeley
You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output. Click here to find out more.
Chapter title
Ad Fraud Measure and Benchmark
Chapter number 5
Book title
Fraud Prevention in Online Digital Advertising
Published by
Springer, Cham, June 2017
DOI 10.1007/978-3-319-56793-8_5
Book ISBNs
978-3-31-956792-1, 978-3-31-956793-8
Authors

Xingquan Zhu, Haicheng Tao, Zhiang Wu, Jie Cao, Kristopher Kalish, Jeremy Kayne

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 3 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 3 100%

Demographic breakdown

Readers by professional status Count As %
Professor 1 33%
Other 1 33%
Student > Doctoral Student 1 33%
Readers by discipline Count As %
Computer Science 1 33%
Social Sciences 1 33%
Engineering 1 33%