You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
X Demographics
Mendeley readers
| Title |
Advances in Global Marketing
|
|---|---|
| Published by |
Springer, Cham, October 2017
|
| DOI | 10.1007/978-3-319-61385-7 |
| ISBNs |
978-3-31-961384-0, 978-3-31-961385-7
|
| Editors |
Leonidas C. Leonidou, Constantine S. Katsikeas, Saeed Samiee, Bilge Aykol |
X Demographics
The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 1 | 100% |
Demographic breakdown
| Type | Count | As % |
|---|---|---|
| Members of the public | 1 | 100% |
Mendeley readers
The data shown below were compiled from readership statistics for 74 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 74 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 11 | 15% |
| Student > Ph. D. Student | 10 | 14% |
| Student > Bachelor | 8 | 11% |
| Lecturer | 5 | 7% |
| Professor > Associate Professor | 3 | 4% |
| Other | 10 | 14% |
| Unknown | 27 | 36% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 19 | 26% |
| Social Sciences | 4 | 5% |
| Computer Science | 3 | 4% |
| Psychology | 3 | 4% |
| Medicine and Dentistry | 3 | 4% |
| Other | 14 | 19% |
| Unknown | 28 | 38% |