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Agile Marketing

Overview of attention for book
Attention for Chapter 1: Agile: Marketing’s New Method
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Citations

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Readers on

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15 Mendeley
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Chapter title
Agile: Marketing’s New Method
Chapter number 1
Book title
Agile Marketing
Published by
Apress, January 2011
DOI 10.1007/978-1-4302-3316-9_1
Book ISBNs
978-1-4302-3315-2, 978-1-4302-3316-9
Authors

Michelle Accardi-Petersen

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 15 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Netherlands 1 7%
Unknown 14 93%

Demographic breakdown

Readers by professional status Count As %
Student > Master 3 20%
Student > Ph. D. Student 3 20%
Student > Bachelor 2 13%
Lecturer 2 13%
Student > Doctoral Student 1 7%
Other 0 0%
Unknown 4 27%
Readers by discipline Count As %
Computer Science 4 27%
Business, Management and Accounting 3 20%
Social Sciences 3 20%
Engineering 1 7%
Unknown 4 27%