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Marketing-Theorie

Overview of attention for book
Attention for Chapter 3: Wesen und Bedeutung von Theorien
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Citations

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2 Mendeley
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Chapter title
Wesen und Bedeutung von Theorien
Chapter number 3
Book title
Marketing-Theorie
Published by
Springer Gabler, Wiesbaden, January 2013
DOI 10.1007/978-3-658-02134-4_3
Book ISBNs
978-3-65-802133-7, 978-3-65-802134-4
Authors

Alfred Kuß

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 2 100%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 1 50%
Unknown 1 50%
Readers by discipline Count As %
Business, Management and Accounting 1 50%
Unknown 1 50%