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Timeline
Mendeley readers
Chapter title |
Customer Involvement, Retail Mix Elements and Customer Loyalty in Two Diverse Retail Environments
|
---|---|
Chapter number | 217 |
Book title |
The Customer is NOT Always Right? Marketing Orientationsin a Dynamic Business World
|
Published in |
Developments in Marketing Science: Proceedings of the Academy of Marketing Science, January 2017
|
DOI | 10.1007/978-3-319-50008-9_217 |
Book ISBNs |
978-3-31-950006-5, 978-3-31-950008-9
|
Authors |
Nic S. Terblanche |
Editors |
Colin L. Campbell |
Mendeley readers
The data shown below were compiled from readership statistics for 17 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 17 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Lecturer | 3 | 18% |
Student > Ph. D. Student | 2 | 12% |
Student > Master | 2 | 12% |
Student > Postgraduate | 1 | 6% |
Student > Doctoral Student | 1 | 6% |
Other | 4 | 24% |
Unknown | 4 | 24% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 6 | 35% |
Computer Science | 2 | 12% |
Social Sciences | 2 | 12% |
Unspecified | 1 | 6% |
Immunology and Microbiology | 1 | 6% |
Other | 1 | 6% |
Unknown | 4 | 24% |