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Chapter title |
Whether Digital or Not, the Future of Innovation and Entrepreneurship
|
---|---|
Chapter number | 8 |
Book title |
Artificial Intelligence and Transforming Digital Marketing
|
Published by |
Springer, Cham, January 2024
|
DOI | 10.1007/978-3-031-35828-9_8 |
Book ISBNs |
978-3-03-135827-2, 978-3-03-135828-9
|
Authors |
Hamdan, Yacoub, Areiqat, Ahmad Yousef, Alheet, Ahmad |