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Chapter title |
Organizational Communication: How to Engage Internal Communication in a B2B Case Study
|
---|---|
Chapter number | 20 |
Book title |
Marketing and Smart Technologies
|
Published by |
Springer, Singapore, January 2024
|
DOI | 10.1007/978-981-99-0333-7_20 |
Book ISBNs |
978-9-81-990332-0, 978-9-81-990333-7
|
Authors |
Madeira, Helena, Brandão, Amélia, Remondes, Jorge |