Fashion Communication in the Digital Age

Overview of attention for book

Fashion Communication in the Digital Age

Springer Nature Switzerland

Table of Contents

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Book Overview
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Chapter 1 The Power of Consumers on Social Media: A Case Study of Balenciaga’s Crisis Communication
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Chapter 9 The Perks of Being Digital. Nikeland : A Case Study
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Chapter 24 Fashion Film and OBC (Online Brand Community): The Co-authoring Dynamics
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Chapter 27 When Shoe Heritage is on Display

Attention for Chapter 9: The Perks of Being Digital. Nikeland : A Case Study

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RT @ErikaTemperino_: Happy to share my new article published in #FACTUM2023 proceedings. I wrote about #Nikeland and #digitalfashioncommuni…

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Happy to share my new article published in #FACTUM2023 proceedings. I wrote about #Nikeland and #digitalfashioncommunication You can find it here: https://t.co/eZ0ijVDMqB https://t.co/1mIMcZe1Cz

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