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Language in International Business

Overview of attention for book
Cover of 'Language in International Business'

Table of Contents

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    Book Overview
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    Chapter 1 Introduction
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    Chapter 2 Methodological Considerations in Cross-national Consumer Research
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    Chapter 3 Cross-cultural Interaction: The International Comparison Fallacy?
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    Chapter 4 The Multinational Corporation as a Multilingual Community: Language and Organization in a Global Context
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    Chapter 5 Language Policies and Practices in Wholly Owned Foreign Subsidiaries: A Recontextualization Perspective
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    Chapter 6 The Multifaceted Role of Language in International Business: Unpacking the Forms, Functions and Features of a Critical Challenge to MNC Theory and Performance
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    Chapter 7 Re-considering Language within a Cosmopolitan Understanding: Toward a Multilingual Franca Approach in International Business Studies
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    Chapter 8 Linguistic Gender Marking and Its International Business Ramifications
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    Chapter 9 Why and How Does Shared Language Affect Subsidiary Knowledge Inflows? A Social Identity Perspective
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    Chapter 10 Fit, Misfit, and beyond Fit: Relational Metaphors and Semantic Fit in International Joint Ventures
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    Chapter 11 Conclusion
Attention for Chapter 10: Fit, Misfit, and beyond Fit: Relational Metaphors and Semantic Fit in International Joint Ventures
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Citations

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Chapter title
Fit, Misfit, and beyond Fit: Relational Metaphors and Semantic Fit in International Joint Ventures
Chapter number 10
Book title
Language in International Business
Published by
Palgrave Macmillan, Cham, January 2017
DOI 10.1007/978-3-319-42745-4_10
Book ISBNs
978-3-31-942744-7, 978-3-31-942745-4
Authors

Leigh Anne Liu, Wendi L. Adair, Daniel C. Bello

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Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 2 100%

Demographic breakdown

Readers by professional status Count As %
Researcher 1 50%
Student > Doctoral Student 1 50%
Readers by discipline Count As %
Economics, Econometrics and Finance 1 50%
Unknown 1 50%

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