You are seeing a free-to-access but limited selection of the activity Altmetric has collected about this research output.
Click here to find out more.
| Chapter title |
Grundlagen des Sportmarketing
|
|---|---|
| Chapter number | 3 |
| Book title |
Sportmarketing
|
| Published by |
Springer Gabler, Wiesbaden, January 2022
|
| DOI | 10.1007/978-3-658-37176-0_3 |
| Book ISBNs |
978-3-65-837175-3, 978-3-65-837176-0
|
| Authors |
Bruhn, Manfred, Rohlmann, Peter |