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Information and Communication Technologies in Tourism 2022

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Information and Communication Technologies in Tourism 2022
Springer International Publishing

Table of Contents

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    Book Overview
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    Chapter 11 Beyond Influencer Credibility: The Power of Content and Parasocial Relationship on Processing Social Media Influencer Destination Marketing Campaigns
Attention for Chapter 11: Beyond Influencer Credibility: The Power of Content and Parasocial Relationship on Processing Social Media Influencer Destination Marketing Campaigns
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