Social Media: The Good, the Bad, and the Ugly
Springer International Publishing
Chapter title |
Social Customer Relationship Management as Predictor of Customer Relationship Performance: An Empirical Study of B2B and B2C Companies
|
---|---|
Chapter number | 16 |
Book title |
Social Media: The Good, the Bad, and the Ugly
|
Published in |
Lecture notes in computer science, August 2016
|
DOI | 10.1007/978-3-319-45234-0_16 |
Book ISBNs |
978-3-31-945233-3, 978-3-31-945234-0
|
Authors |
Ashish K. Rathore, Sakshi Shioramwar, P. Vigneswara Ilavarasan |
Editors |
Yogesh K. Dwivedi, Matti Mäntymäki, M.N. Ravishankar, Marijn Janssen, Marc Clement, Emma L. Slade, Nripendra P. Rana, Salah Al-Sharhan, Antonis C. Simintiras |
Country | Count | As % |
---|---|---|
India | 1 | 100% |
Type | Count | As % |
---|---|---|
Scientists | 1 | 100% |
Country | Count | As % |
---|---|---|
Unknown | 34 | 100% |
Readers by professional status | Count | As % |
---|---|---|
Student > Master | 13 | 38% |
Student > Postgraduate | 4 | 12% |
Student > Ph. D. Student | 3 | 9% |
Researcher | 2 | 6% |
Lecturer | 1 | 3% |
Other | 4 | 12% |
Unknown | 7 | 21% |
Readers by discipline | Count | As % |
---|---|---|
Computer Science | 8 | 24% |
Business, Management and Accounting | 7 | 21% |
Arts and Humanities | 2 | 6% |
Social Sciences | 2 | 6% |
Agricultural and Biological Sciences | 2 | 6% |
Other | 4 | 12% |
Unknown | 9 | 26% |