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| Chapter title |
Mobile Advertising
|
|---|---|
| Chapter number | 6 |
| Book title |
Optimization Issues in Web and Mobile Advertising
|
| Published by |
Springer, Cham, January 2016
|
| DOI | 10.1007/978-3-319-18645-0_6 |
| Book ISBNs |
978-3-31-918644-3, 978-3-31-918645-0
|
| Authors |
Subodha Kumar, Kumar, Subodha |