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Mendeley readers
| Chapter title |
Pricing Models in Web Advertising
|
|---|---|
| Chapter number | 2 |
| Book title |
Optimization Issues in Web and Mobile Advertising
|
| Published by |
Springer, Cham, January 2016
|
| DOI | 10.1007/978-3-319-18645-0_2 |
| Book ISBNs |
978-3-31-918644-3, 978-3-31-918645-0
|
| Authors |
Subodha Kumar, Kumar, Subodha |
Mendeley readers
The data shown below were compiled from readership statistics for 3 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 3 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Doctoral Student | 2 | 67% |
| Student > Master | 1 | 33% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 2 | 67% |
| Social Sciences | 1 | 33% |