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Mendeley readers
| Chapter title |
The Limits and the Ethics of Consumer Profiling
|
|---|---|
| Chapter number | 10 |
| Book title |
Ethics and Neuromarketing
|
| Published by |
Springer International Publishing, October 2016
|
| DOI | 10.1007/978-3-319-45609-6_10 |
| Book ISBNs |
978-3-31-945607-2, 978-3-31-945609-6
|
| Authors |
Nansi Lungu |
| Editors |
Andrew R. Thomas, Nicolae Alexandru Pop, Ana Maria Iorga, Cristian Ducu |
Mendeley readers
The data shown below were compiled from readership statistics for 22 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 22 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 6 | 27% |
| Student > Master | 3 | 14% |
| Student > Doctoral Student | 2 | 9% |
| Professor | 2 | 9% |
| Other | 1 | 5% |
| Other | 3 | 14% |
| Unknown | 5 | 23% |
| Readers by discipline | Count | As % |
|---|---|---|
| Business, Management and Accounting | 7 | 32% |
| Social Sciences | 3 | 14% |
| Economics, Econometrics and Finance | 2 | 9% |
| Engineering | 2 | 9% |
| Psychology | 1 | 5% |
| Other | 2 | 9% |
| Unknown | 5 | 23% |