Chapter 1 Introduction and Overview

Chapter 2 Interesting Times: Changes for Brewing

Chapter 3 Marketing and Globalization of the Brewing Industry

Chapter 4 Path Dependency, Behavioral Lock-in and the International Market for Beer

Chapter 5 Intra-industry Trade in the Beer Industry within the Enlarged European Union

Chapter 7 The Lack of Market Integration in the Chinese Beer and Wine Markets: Evidence from Stationarity Test

Chapter 8 The History and Development of Brewing and the Beer Industry in Africa

Chapter 9 South of the Border: The Beer and Brewing Industry in South America

Chapter 10 The Locational Determinants of Micro-breweries and Brewpubs in the United States

Chapter 11 Beer, the Preferred Alcoholic Drink of All? Changes in the Global and National Beer Consumption Since 1960 and Convergence and Trends Since the 1990s

Chapter 12 Tied Houses: Why They Are So Common and Why Breweries Charge Them High Prices for Their Beer

Chapter 13 Turbulence in UK Public House Retailing: Ramifications and Responses

Chapter 14 The Village Pub in the Twenty-First Century: Embeddedness and the “Local”

Chapter 15 “Pillars of the Community”: Pubs and Publicans in Rural Ireland

Chapter 16 Beer and the Boro — A Perfect Match!