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Strategy is Digital

Overview of attention for book
Cover of 'Strategy is Digital'

Table of Contents

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    Book Overview
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    Chapter 1 Introduction
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    Chapter 2 From Digital Strategy to Strategy Is Digital
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    Chapter 3 Serialization in the Pharmaceutical Industry
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    Chapter 4 The Customer Chain: The Omnichannel and the Omnichain
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    Chapter 5 Bikes or Drones to the Consumer: The Logistical Challenge of the Last Mile
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    Chapter 6 New Business Models: Rocket Science
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    Chapter 7 Conclusions
Attention for Chapter 6: New Business Models: Rocket Science
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Citations

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