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Mendeley readers
| Title |
Werbe- und Konsumentenpsychologie
|
|---|---|
| Published by |
Springer-Verlag Berlin Heidelberg, January 2015
|
| DOI | 10.1007/978-3-642-37645-0 |
| ISBNs |
978-3-64-237644-3, 978-3-64-237645-0
|
| Authors |
Felser, Georg, Georg Felser |
Mendeley readers
The data shown below were compiled from readership statistics for 94 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 94 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 29 | 31% |
| Student > Master | 15 | 16% |
| Lecturer | 2 | 2% |
| Student > Postgraduate | 2 | 2% |
| Professor | 1 | 1% |
| Other | 3 | 3% |
| Unknown | 42 | 45% |
| Readers by discipline | Count | As % |
|---|---|---|
| Psychology | 22 | 23% |
| Business, Management and Accounting | 14 | 15% |
| Economics, Econometrics and Finance | 7 | 7% |
| Environmental Science | 2 | 2% |
| Social Sciences | 2 | 2% |
| Other | 3 | 3% |
| Unknown | 44 | 47% |