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Improving Use of Medicines and Medical Tests in Primary Care

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Cover of 'Improving Use of Medicines and Medical Tests in Primary Care'

Table of Contents

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    Book Overview
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    Chapter 1 Introduction: Why Is Improving Use of Medicines and Medical Tests Important?
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    Chapter 2 Theoretical Bases of Interventions to Improve Use of Medicines and Tests
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    Chapter 3 Interventions Supporting Consumers to Achieve the Best from Medicines and Tests
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    Chapter 4 Evidence for and Implementation of Academic Detailing
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    Chapter 5 Evidence for Audit and Feedback
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    Chapter 6 Choosing Wisely: Clinicians as Agents for Change
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    Chapter 7 A Program to Improve Management of Patients with Type 2 Diabetes
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    Chapter 8 Program to Improve Antibiotic Prescribing in Primary Care
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    Chapter 9 Raising Community Awareness: The Role of Public Relations in Health Communication
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    Chapter 10 A Program to Improve Use of Antithrombotic Medicines and Reduce the Incidence of Stroke
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    Chapter 11 A Program to Reduce Imaging for Acute Low Back Pain
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    Chapter 12 A Program to Reduce Ankle and Knee Imaging
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    Chapter 13 Evaluation of Multifaceted Programs
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    Chapter 14 Lessons for Success
Attention for Chapter 9: Raising Community Awareness: The Role of Public Relations in Health Communication
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