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The Valuation of Digital Intangibles

Overview of attention for book
Cover of 'The Valuation of Digital Intangibles'

Table of Contents

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    Book Overview
  2. Altmetric Badge
    Chapter 1 Introduction
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    Chapter 2 The Valuation of Intangible Assets: An Introduction
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    Chapter 3 Digital Scalability and Growth Options
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    Chapter 4 The Valuation of Know-How
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    Chapter 5 Patent Valuation
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    Chapter 6 The Valuation of Technological Startups
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    Chapter 7 The Valuation of Software and Database
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    Chapter 8 The Valuation of Artificial Intelligence
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    Chapter 9 The Valuation of Trademarks and Digital Branding
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    Chapter 10 The Valuation of Newspaper Headings, Publishing Titles, and Copyright
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    Chapter 11 Domain Name and Website Valuation
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    Chapter 12 The Valuation of Mobile Apps
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    Chapter 13 Big Data Valuation
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    Chapter 14 Internet of Things Valuation
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    Chapter 15 The Valuation of Internet Companies and Social Networks
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    Chapter 16 Blockchain Valuation: Internet of Value and Smart Transactions
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    Chapter 17 Goodwill Valuation
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    Chapter 18 Portfolio of Intangibles, Smart Infrastructural Investments, and Royalty Companies
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    Chapter 19 Corporate Governance Concerns and Bankability Issues of the Intangible Assets: More Guarantees with Less Collateral?
Attention for Chapter 9: The Valuation of Trademarks and Digital Branding
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