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Foreign Languages in Advertising

Overview of attention for book
Attention for Chapter 4: English as a Global Language
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Citations

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18 Dimensions

Readers on

mendeley
4 Mendeley
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Chapter title
English as a Global Language
Chapter number 4
Book title
Foreign Languages in Advertising
Published by
Palgrave Macmillan, Cham, January 2020
DOI 10.1007/978-3-030-31691-4_4
Book ISBNs
978-3-03-031690-7, 978-3-03-031691-4
Authors

Jos Hornikx, Frank van Meurs

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 4 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 4 100%

Demographic breakdown

Readers by professional status Count As %
Student > Ph. D. Student 1 25%
Lecturer 1 25%
Student > Doctoral Student 1 25%
Unknown 1 25%
Readers by discipline Count As %
Linguistics 1 25%
Business, Management and Accounting 1 25%
Economics, Econometrics and Finance 1 25%
Unknown 1 25%