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B2B-Online-Marketing und Social Media

Overview of attention for book
Overall attention for this book and its chapters
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Mentioned by

blogs
1 blog
twitter
1 X user

Citations

dimensions_citation
29 Dimensions

Readers on

mendeley
236 Mendeley
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Title
B2B-Online-Marketing und Social Media
Published by
Springer Fachmedien Wiesbaden, January 2020
DOI 10.1007/978-3-658-27675-1
ISBNs
978-3-65-827674-4, 978-3-65-827675-1
Authors

Ralf T. Kreutzer, Andrea Rumler, Benjamin Wille-Baumkauff, Kreutzer, Ralf T., Rumler, Andrea, Wille-Baumkauff, Benjamin

X Demographics

X Demographics

The data shown below were collected from the profile of 1 X user who shared this research output. Click here to find out more about how the information was compiled.
Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 236 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 236 100%

Demographic breakdown

Readers by professional status Count As %
Student > Bachelor 87 37%
Student > Master 57 24%
Professor 3 1%
Researcher 3 1%
Student > Doctoral Student 2 <1%
Other 5 2%
Unknown 79 33%
Readers by discipline Count As %
Business, Management and Accounting 81 34%
Economics, Econometrics and Finance 40 17%
Computer Science 11 5%
Social Sciences 6 3%
Engineering 5 2%
Other 10 4%
Unknown 83 35%