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| Chapter title |
Produktgestaltung und -markierung
|
|---|---|
| Chapter number | 4 |
| Book title |
Lebensmittelmarketing
|
| Published by |
Springer Gabler, Wiesbaden, January 2020
|
| DOI | 10.1007/978-3-658-26038-5_4 |
| Book ISBNs |
978-3-65-826037-8, 978-3-65-826038-5
|
| Authors |
Christoph Wegmann |