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Mendeley readers
| Chapter title |
Contemporary Branding Tactics
|
|---|---|
| Chapter number | 10 |
| Book title |
Contemporary Wine Marketing and Supply Chain Management
|
| Published by |
Palgrave Macmillan US, January 2016
|
| DOI | 10.1057/9781137492432_10 |
| Book ISBNs |
978-1-349-55711-0, 978-1-137-49243-2
|
| Authors |
Daniel J. Flint, Paola Signori, Susan L. Golicic |
Mendeley readers
The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 2 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Researcher | 1 | 50% |
| Lecturer | 1 | 50% |
| Readers by discipline | Count | As % |
|---|---|---|
| Economics, Econometrics and Finance | 1 | 50% |
| Design | 1 | 50% |