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Digital Transformation in Business and Society

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Cover of 'Digital Transformation in Business and Society'

Table of Contents

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    Book Overview
  2. Altmetric Badge
    Chapter 1 Introduction
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    Chapter 2 Human Flourishing in Smart Cities
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    Chapter 3 On How Big Data Revolutionizes Knowledge Management
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    Chapter 4 Social Media in Marketing Communications: A Synthesis of Successful Strategies for the Digital Generation
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    Chapter 5 Social Media Technologies and Export Marketing
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    Chapter 6 Data Analytics and Predictive Analytics: How Technology Fits into the Equation
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    Chapter 7 Effective Engagement of Digital Natives in the Ever-Transforming Digital World
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    Chapter 8 Robotics, Artificial Intelligence, and the Evolving Nature of Work
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    Chapter 9 The Dark Side of Big Data: Personal Privacy, Data Security, and Price Discrimination
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    Chapter 10 Digital Finance for Financial Inclusion and Inclusive Growth
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    Chapter 11 Understanding Consumer Behavior in Technology-Mediated Spaces
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    Chapter 12 An Evaluation of the National Open Government Data (OGD) Portal of the United Arab Emirates
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    Chapter 13 Artificial Intelligence and Robotics Technology in the Hospitality Industry: Current Applications and Future Trends
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    Chapter 14 Risk Management in the Digital Era: The Case of Nigerian Banks
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    Chapter 15 Digital Technology to Enhance Project Leadership Practice: The Case of Civil Construction
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    Chapter 16 The Making of Data-Driven Sustainable Smart City Communities in Holiday Destinations
Attention for Chapter 11: Understanding Consumer Behavior in Technology-Mediated Spaces
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Readers on

mendeley
13 Mendeley
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Chapter title
Understanding Consumer Behavior in Technology-Mediated Spaces
Chapter number 11
Book title
Digital Transformation in Business and Society
Published by
Palgrave Macmillan, Cham, October 2019
DOI 10.1007/978-3-030-08277-2_11
Book ISBNs
978-3-03-008276-5, 978-3-03-008277-2
Authors

İlayda İpek, İpek, İlayda

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 13 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 13 100%

Demographic breakdown

Readers by professional status Count As %
Unspecified 3 23%
Professor 1 8%
Other 1 8%
Student > Master 1 8%
Unknown 7 54%
Readers by discipline Count As %
Unspecified 3 23%
Business, Management and Accounting 2 15%
Unknown 8 62%