How Brexit Won
Counter Punch,
With Brexit in the box, many have started to reflect on what has happened. Looking back is always a bit like George Bush – or…
The Psychology of Micro-Targeted Election Campaigns
Overview of attention for book
Table of Contents
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Altmetric BadgeBook Overview
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Altmetric BadgeChapter 1 Introduction
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Altmetric BadgeChapter 2 Approaching Persuasion
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Altmetric BadgeChapter 3 Subjective Reasoning
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Altmetric BadgeChapter 4 Source Credibility
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Altmetric BadgeChapter 5 From Belief to Behaviour
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Altmetric BadgeChapter 6 Voter Relevance and Campaign Phases
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Altmetric BadgeChapter 7 Psychometrics, Model Generation, and Data
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Altmetric BadgeChapter 8 Micro-targeted Campaign Management
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Altmetric BadgeChapter 9 Negative Campaigning and Attack Ads
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Altmetric BadgeChapter 10 Modelling Complex Systems
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Altmetric BadgeChapter 11 From Analytic to Dynamic Micro-targeted Campaign Models
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Altmetric BadgeChapter 12 The State of Play