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| Chapter title |
What’s in a Name?
|
|---|---|
| Chapter number | 10 |
| Book title |
Winning Minds
|
| Published by |
Palgrave Macmillan, London, January 2015
|
| DOI | 10.1057/9781137465948_10 |
| Book ISBNs |
978-1-137-46592-4, 978-1-137-46594-8
|
| Authors |
Simon Lancaster |