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Mendeley readers
| Chapter title |
Word-of-Mouth: Von Mund-zu-Mund-Propaganda zu viralem Marketing
|
|---|---|
| Chapter number | 15 |
| Book title |
Die Psychologie des Postfaktischen: Über Fake News, „Lügenpresse“, Clickbait & Co.
|
| Published by |
Springer, Berlin, Heidelberg, January 2020
|
| DOI | 10.1007/978-3-662-58695-2_15 |
| Book ISBNs |
978-3-66-258694-5, 978-3-66-258695-2
|
| Authors |
Konstantin Ripperger, Markus Appel, Ripperger, Konstantin, Appel, Markus |
Mendeley readers
The data shown below were compiled from readership statistics for 7 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 7 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Bachelor | 2 | 29% |
| Student > Ph. D. Student | 1 | 14% |
| Other | 1 | 14% |
| Student > Master | 1 | 14% |
| Unknown | 2 | 29% |
| Readers by discipline | Count | As % |
|---|---|---|
| Social Sciences | 2 | 29% |
| Business, Management and Accounting | 1 | 14% |
| Economics, Econometrics and Finance | 1 | 14% |
| Computer Science | 1 | 14% |
| Unknown | 2 | 29% |