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Mendeley readers
Chapter title |
Impact of Category-Specific Demand Environment on Store Brand Quality Positioning: Empirical Evidence
|
---|---|
Chapter number | 2 |
Book title |
Advances in National Brand and Private Label Marketing
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Published by |
Springer, Cham, June 2019
|
DOI | 10.1007/978-3-030-18911-2_2 |
Book ISBNs |
978-3-03-018910-5, 978-3-03-018911-2
|
Authors |
Hwan Chung, Eunkyu Lee, Chung, Hwan, Lee, Eunkyu |
Mendeley readers
The data shown below were compiled from readership statistics for 1 Mendeley reader of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 1 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Unspecified | 1 | 100% |
Readers by discipline | Count | As % |
---|---|---|
Unspecified | 1 | 100% |