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Eurasian Business Perspectives

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Cover of 'Eurasian Business Perspectives'

Table of Contents

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    Book Overview
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    Chapter 1 From Entrepreneurial Orientation to Innovation: The Mediating Role of Information System—Case of Tunisian SMEs
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    Chapter 2 Complexity Theory in the Advancement of Entrepreneurship Ecosystem Research: Future Research Directions
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    Chapter 3 Internationalization of European Small and Medium-Sized Companies
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    Chapter 4 Toward a Better Understanding of SME: Three Different Policies for Three Types of SMEs
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    Chapter 5 Supporting Enterprise Innovation by Cooperation with Business Environment Institutions in Poland and Belarus
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    Chapter 6 Foreign Entrepreneurs in the Russian Federation: Barriers and Advantages
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    Chapter 7 Ethical Accounting: The Driver in Recovering Markets
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    Chapter 8 History of the European Accounting Directives Review: Analysis of the Public Consultation Results
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    Chapter 9 CSR Ratings and Contradiction of Real and Communicated Aims of Media Organization: The Case of News Corporation
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    Chapter 10 Explanations of the Feminization Effects in HR Profession and Beyond
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    Chapter 11 Impact on Salespersons’ Success Through Transformational Leadership
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    Chapter 12 Improvement of the Quality of Life in the University “Politehnica” of Bucharest Campus: A Problem Detection Study Approach
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    Chapter 13 Development of Strategic Partnerships for Work-Based Learning
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    Chapter 14 Quality of Life in University POLITEHNICA of Bucharest Campus: Professors’ Perception
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    Chapter 15 Trust and Cooperation Between Companies and Public Administration Institutions in Poland
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    Chapter 16 Instant Articles (Facebook): The Impact of Trust and Relations Among the Partners Pursuing the Strategy of Coopetition
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    Chapter 17 Fuzzy Modeling of Customized Solutions for Corporate Performance Assessment
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    Chapter 18 Paradise of Knowledge: The Emergence of the Lebanese Newspaper Industry, 1851–1879
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    Chapter 19 Determining Reverse Logistics Motivation Factors and Barriers: Multiple Criteria Decision Making Application on Pipe Manufacturing Company
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    Chapter 20 Companies’ Understanding of Trans-border Cooperation: An Empirical Study in Poland and Republic of Belarus
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    Chapter 21 Cooperation Between Competing Companies: The Example of Polish and Belarusian Enterprises
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    Chapter 22 The Enforcement of Air Passenger Rights: An Analysis and Comparison of Claims Management Companies and Recently Established Conciliation Bodies
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    Chapter 23 Airports as Shopfronts of Tourism Destinations: Awarded Brand Singapore Changi Versus Surviving Istanbul Ataturk
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    Chapter 24 Emerging Brand Meanings in Wearable Sports Technology: A Case Study on Suunto Sports Watches
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    Chapter 25 Make It Happen: Marketing Processes for Competitive Market Positioning of Firms in Transitional Economy
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    Chapter 26 Do Consumers of Products and Services Perceive the COO Effect in a Multi-dimensional Way? A Polish-Lithuanian Comparison
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Title
Eurasian Business Perspectives
Published by
Springer International Publishing, April 2019
DOI 10.1007/978-3-030-11872-3
ISBNs
978-3-03-011871-6, 978-3-03-011872-3
Editors

Bilgin, Mehmet Huseyin , Danis, Hakan, Demir, Ender, Can, Ugur

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