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Mendeley readers
Chapter title |
The Impact of Smart Technology on Advertising: A Case Study of Pepsi-Egypt
|
---|---|
Chapter number | 44 |
Book title |
Smart Technologies and Innovation for a Sustainable Future
|
Published by |
Springer, Cham, January 2019
|
DOI | 10.1007/978-3-030-01659-3_44 |
Book ISBNs |
978-3-03-001658-6, 978-3-03-001659-3
|
Authors |
Bassant Eyada, Mai El Nawawy, Eyada, Bassant, El Nawawy, Mai |
Mendeley readers
The data shown below were compiled from readership statistics for 9 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
Country | Count | As % |
---|---|---|
Unknown | 9 | 100% |
Demographic breakdown
Readers by professional status | Count | As % |
---|---|---|
Professor | 1 | 11% |
Student > Doctoral Student | 1 | 11% |
Student > Master | 1 | 11% |
Unknown | 6 | 67% |
Readers by discipline | Count | As % |
---|---|---|
Business, Management and Accounting | 2 | 22% |
Computer Science | 1 | 11% |
Unknown | 6 | 67% |