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The Economics of the National Football League

Overview of attention for book
Attention for Chapter 7: Merchandising NFL Brands and Intellectual Property Rights
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Citations

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2 Mendeley
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Chapter title
Merchandising NFL Brands and Intellectual Property Rights
Chapter number 7
Book title
The Economics of the National Football League
Published by
Springer, New York, NY, January 2012
DOI 10.1007/978-1-4419-6290-4_7
Book ISBNs
978-1-4419-6289-8, 978-1-4419-6290-4
Authors

Stephen McKelvey, Ryan Spalding, McKelvey, Stephen, Spalding, Ryan

Mendeley readers

Mendeley readers

The data shown below were compiled from readership statistics for 2 Mendeley readers of this research output. Click here to see the associated Mendeley record.

Geographical breakdown

Country Count As %
Unknown 2 100%

Demographic breakdown

Readers by professional status Count As %
Professor > Associate Professor 1 50%
Researcher 1 50%
Readers by discipline Count As %
Business, Management and Accounting 1 50%
Medicine and Dentistry 1 50%