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Mendeley readers
| Chapter title |
Strategie, Management und strategisches Kommunikationsmanagement
|
|---|---|
| Chapter number | 5 |
| Book title |
Strategische Kommunikation
|
| Published by |
Springer VS, Wiesbaden, January 2013
|
| DOI | 10.1007/978-3-658-00409-5_5 |
| Book ISBNs |
978-3-65-800408-8, 978-3-65-800409-5
|
| Authors |
Klaus Merten |
Mendeley readers
The data shown below were compiled from readership statistics for 7 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Germany | 1 | 14% |
| Unknown | 6 | 86% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Ph. D. Student | 2 | 29% |
| Student > Bachelor | 2 | 29% |
| Student > Master | 2 | 29% |
| Other | 1 | 14% |
| Readers by discipline | Count | As % |
|---|---|---|
| Social Sciences | 3 | 43% |
| Business, Management and Accounting | 2 | 29% |
| Arts and Humanities | 1 | 14% |
| Medicine and Dentistry | 1 | 14% |