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| Chapter title |
Nachwort
|
|---|---|
| Chapter number | 6 |
| Book title |
Chefsache Social Media Marketing
|
| Published by |
Springer Gabler, Wiesbaden, January 2015
|
| DOI | 10.1007/978-3-658-07508-8_6 |
| Book ISBNs |
978-3-65-807507-1, 978-3-65-807508-8
|
| Authors |
Peter Buchenau, Dominik Fürtbauer |