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Mendeley readers
| Chapter title |
Der Weg zur Emotion und zum Erlebnis – Emotionen im Marketing
|
|---|---|
| Chapter number | 3 |
| Book title |
Das einfache und emotionale Kauferlebnis
|
| Published by |
Springer Gabler, Wiesbaden, January 2016
|
| DOI | 10.1007/978-3-658-10130-5_3 |
| Book ISBNs |
978-3-65-810129-9, 978-3-65-810130-5
|
| Authors |
Johannes Robier |
Mendeley readers
The data shown below were compiled from readership statistics for 9 Mendeley readers of this research output. Click here to see the associated Mendeley record.
Geographical breakdown
| Country | Count | As % |
|---|---|---|
| Unknown | 9 | 100% |
Demographic breakdown
| Readers by professional status | Count | As % |
|---|---|---|
| Student > Master | 3 | 33% |
| Student > Bachelor | 2 | 22% |
| Professor | 1 | 11% |
| Unknown | 3 | 33% |
| Readers by discipline | Count | As % |
|---|---|---|
| Computer Science | 5 | 56% |
| Economics, Econometrics and Finance | 1 | 11% |
| Unknown | 3 | 33% |