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Management 4.0 – Unternehmensführung im digitalen Zeitalter

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Cover of 'Management 4.0 – Unternehmensführung im digitalen Zeitalter'

Table of Contents

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    Book Overview
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    Chapter 1 Digitalisierung – ein Megatrend: Treiber & Technologische Grundlagen
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    Chapter 2 Unternehmen 4.0: Wie Digitalisierung Unternehmen & Management verändert
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    Chapter 3 Unternehmensführung 4.0
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    Chapter 4 Strategisches Management 4.0
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    Chapter 5 Organisation 4.0
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    Chapter 6 Innovationsmanagement 4.0
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    Chapter 7 Produktionsmanagement 4.0
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    Chapter 8 Marketing 4.0
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    Chapter 9 Personalmanagement 4.0
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    Chapter 10 Controlling 4.0
Attention for Chapter 8: Marketing 4.0
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Citations

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