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| Chapter title |
Aktueller Einsatz von KI im Marketing
|
|---|---|
| Chapter number | 4 |
| Book title |
Künstliche Intelligenz – die Zukunft des Marketing
|
| Published by |
Springer Gabler, Wiesbaden, January 2018
|
| DOI | 10.1007/978-3-658-23319-8_4 |
| Book ISBNs |
978-3-65-823318-1, 978-3-65-823319-8
|
| Authors |
Claudia Bünte |