Online fundraising for NPOs via email marketing – A critical success factors analysis in Germany, Austria, and Switzerland
Article in International Review on Public and Nonprofit Marketing (December 2023)
The most recent citing publications are shown below. View all 11 publications that cite this research output on Dimensions.
In-kind donations – peculiarities and challenges of product philanthropy
Article in International Review on Public and Nonprofit Marketing (November 2023)
Finanzmanagement in Non-Profit-Organisationen, Finanzielle Ressourcen strukturiert, zielgerichtet und nachhaltig einsetzen
Monograph (January 2023)