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Leading Pharmaceutical Innovation

Overview of attention for book
Cover of 'Leading Pharmaceutical Innovation'

Table of Contents

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    Book Overview
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    Chapter 1 Innovation: Key to Success in the Pharmaceutical Industry
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    Chapter 2 The Industry Challenge: Who Would Want to Be in This Business?
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    Chapter 3 The Science and Technology Challenge: How to Find New Drugs
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    Chapter 4 The Pipeline Challenge: How to Organize Innovation
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    Chapter 5 The Make-or-Buy Challenge: How to In- and Outsource Innovation
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    Chapter 6 The Open Innovation Challenge: How to Partner for Innovation
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    Chapter 7 The Internationalization Challenge: Where to Access Innovation
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    Chapter 8 Future Directions and Trends
Attention for Chapter 2: The Industry Challenge: Who Would Want to Be in This Business?
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Citations

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