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Marketing in the Emerging Markets of Latin America

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Attention for Chapter 6: Marketing in Peru
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Chapter title
Marketing in Peru
Chapter number 6
Book title
Marketing in the Emerging Markets of Latin America
Published by
Palgrave Macmillan, London, January 2005
DOI 10.1057/9780230511859_6
Book ISBNs
978-1-349-52437-2, 978-0-230-51185-9
Authors

Marin Marinov, Marinov, Marin